@inbook {maor_2016 ,
	title = {Strategic silence},
	booktitle = {The SAGE Encyclopedia of Corporate Reputation},
	year = {2016},
	pages = {823{\textendash}824},
	publisher = {SAGE Publications, Inc},
	organization = {SAGE Publications, Inc},
	address = {Thousand Oaks,, CA},
	doi = {10.4135/9781483376493.n307},
	url = {https://sk.sagepub.com/reference/the-sage-encyclopedia-of-corporate-reputation/i10244.xml},
	author = {Maor, Moshe,},
	editor = {Craig E. Carroll}
}
